ABOUT US

straTact media group is a Media Planning and Buying Agency located in Dallas Texas

MEDIA SERVICES

Media Plans & Buys are only as good as the strategy behind the plan

DIGITAL SERVICES

Your brand is more than your visual image, it relies on a full service digital strategy.

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straTact media group is a Media Planning and Buying Agency located in Dallas Texas. On the surface, Media Planning and Buying seems pretty simple. Getting the desired ROI from your media budget is the difficult aspect. The Media Plans & Buys are only as good as the strategy behind the plan. We firmly believe that Media Strategists have an obligation to fully understand the Client’s business and marketing objectives. 
 
Meeting those objectives requires close collaboration between Client, Media and Creative Teams to ensure that the message fits the media environment. Effective media planning and buying relies on a thorough understanding of the Consumer Mindset and Motivations, ever shifting Market Dynamics, and fiercely Competitive Environment. It takes an investment in time, resources and experience to produce an insightful communication platform that will generate the right balance of effectiveness and efficiency.
media SErvices

straTact media group offers Strategy, Planning and Implementation of Media Plans including:

Broadcast​

Television and Radio: National to local

Cable Television​

National to local​

Print

Consumer ​Magazines, Newspapers and B2B publications​

Out of Home​

High traffic to neighborhood, Traditional postings and Digital networks​

Digital

National to location based geofenced SEM and Display, Streaming media such as Pandora, iHeart, Spotify +​

Tactics

Promotional and non-traditional tactics​

About us

Founded in 2008, straTact media group is comprised of senior level “Big Agency” Media Planning and Buying Pros with experience across all media channels on a National, Regional and Local basis. We’ve done it all and you can trust our expertise in handling Broadcast, Print, Outdoor, Digital, Sports, Promotions and Multicultural Media. We are a group of Planners and Buyers with experience across nearly every business category and market, including English, Hispanic, African American, Asian and other Niche Markets. straTact was born out of the realization that there is a need for a smart and flexible solution to advertising media planning and buying among independent ad agencies and businesses of all sizes. We fill the gap so that you can invest your time and resources where they are needed. We offer our Clients the capabilities of a Full Service Media Planning and Buying Company, less the expense of maintaining one.

Your Media Team:

Paul Solomons
has over 25+ years of media planning and buying experience, with agencies such as Tracy Locke, DDB Needham and Integer. Expertise in National, Regional and local media targeting consumer and B2B.

Ken Hougaard
has 25+ years of media planning and buying experience, with agencies such as DDB Needham, BBDO and Dieste. Expertise in Digital, General Market and Spanish Language media.

Jana Doll
has 25+ years of media planning and buying experience with agencies such as TM Advertising and Camelot Communications. Expertise in National, Regional and local media within consumer and B2B categories.

Digital SErvices

Web Hosting

Web Hosting & Maintenance with Secure Space

Web Design

Web Design & Optimization

Graphic Design

Graphic Design Services for any requirement

SEO & SEM

Search Engine Optimization & Search Engine Marketing

OTT / CTV

Non-skippable, immersive content format allowing advertising

Video & Photography

Graphic Design Services for any requirement

GEO TARGETING

Roughly 98% of consumers will leave a site without converting

Brand Influencers

Quickly Build Your Brand with Social Influencers

our clients

contact us

Mailing Address
PO Box 670422
Dallas, TX 75367